Jakob Freund, CEO of Camunda, is leading software company that provides end-to-end process orchestration. He argues that legacy systems, disconnected tools and siloed processes often undermine the potential of automation to reach its full potential. As automation becomes more complex, its difficult for many enterprises to successfully adapt to the latest technologies like AI agents. Many organizations are focusing on a more orchestrated and intentional approach to automation in 2025 to achieve true success and a future-proofed approach that makes AI more practical, scalable and safe to adopt. Here, Freund outlines five ways that an orchestrated approach to automate can future-protect your strategy for 2025 and beyond.
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