OpenAIs Computer Using Agent (CUA) from OpenAI has developed a new type of automation that can reduce workloads and enable more engaging and strategic work. GPT Operator, a new AI-powered feature that allows ChatGPT to browse the web and execute tasks without APIs, can make dynamic decisions on the fly. However, it is only available in the U.S. and requires a subscription to the $200/month Pro plan. The tool could be used to automate complex PPC workflows that require human judgment. The author suggests that while this is not ideal, it could replace tools like Zapier.
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