Email marketing remains a vital part of your marketing activities, especially when it comes to customers who are already in your database. The use of email marketing automation is often underestimated, as it is relatively easy to automate email communication. With iPresso, you can send emails to specific recipients or create custom-made marketing scenarios based on customer actions. This gives you more flexibility and opportunity to focus on more strategic aspects of your business. With email marketing, you also can schedule regular emails and include sales incentives in your emails. Additionally, email marketing can help you grow sales by including including encouraging customers to place more orders with your company and increase the number of orders received each month.
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