Bloomerang, a platform for fundraising, donor, and volunteer management, has launched Journey Automation, a new capability within the Bloomerang Giving Platform. The system was designed for nonprofits to create meaningful, data-driven experiences at every stage of the donor lifecycle without adding operational strain. Journey Automations can be used to deliver personalized messages that build trust, boost engagement, and turn donors into lifelong supporters. It also eliminates complexity so nonprofit teams can focus on their mission and scale fundraising with confidence. The platform also allows users to build multi-step communications, email, phone calls, letters, meetings, and real-time analytics to measure performance and impact.
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