![Once upon a time, lead generation was a piece of cake for global organizations; they instantly reached prospects ready to convert, and easy to retain. But, as times changed, and more companies entered the B2B sector, the game changed dramatically. As a marketer in future, you now need to work much harder for a quality […]](https://techbullion.com/wp-content/uploads/2025/06/not-yet-started-marketing-automation.png)
The article discusses the use of AI and marketing automation tools to boost your lead generation process in the future. These tools are easy to integrate and effective, and according to a report, 80% of businesses have found marketing automation to significantly improve their lead generation processes significantly. The article suggests that while lead generation has become more difficult, the solution is in the form of AI. The author suggests that using these tools to develop quality leads and increase revenue and profit for the organization. Key hacks include creating content with search engine optimized keywords and engaging with the best prospects via email, social media, or email, and analyzing data on social media platforms. These articles also suggest that using AI to identify the right keywords for content creation and marketing, which aligns with the content, could yield high-end deals for larger companies.
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