Artificial Intelligence (AI) is rapidly transforming how businesses use Salesforce by integrating intelligent tools that extend its capabilities. These tools can help teams save time, reduce manual errors, and personalize the customer journey. However, many high-impact workflows, like proposal creation, still live outside the native Salesforce interface. This article discusses how to implement AI alongside Salesforce and how it can be integrated into the larger AI roadmap for sales and marketing teams. The 5 key AI use cases around Salesforce include the creation of proposals that are built using real-time Salesforce data. The article also discusses how AI tools can be layered with Salesforce to streamline operations and enhance everyday business functions. The author recommends best practices for implementing AI into Salesforce-connected workflows such as proposal automation.
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